Irvine, Calif. (January 31, 2023) – Petalfast, a route-through-market platform for the cannabis industry, announced its partnership in California with Solis, a sun grown cannabis brand based in Santa Barbara. The company joins a growing portfolio of brands represented by Petalfast nationwide.
Founded in Santa Barbara, Solis puts the sun at the center of their business. The company’s microclimate of “refrigerated sunshine” creates the perfect environment for the production of premium cannabis products. By using precision agriculture technologies at its legacy farm, Solis operates with a focus on consistency and an ability to fine tune each plant’s nutritional needs in real-time, with everything manufactured in-house.
“California is the country’s number one agricultural state, and Santa Barbara is one of the regions leading the way,” said Petalfast CEO Jason Vegotsky. “By combining this ideal environment with technical cannabis expertise, Solis embodies the best that the region’s industry has to offer. We look forward to partnering with them to drive their high quality products into new distribution channels.”
Solis’ product offerings include jarred flower, which must pass rigorous onboarding processes to guarantee freshness, structure and potency, as well as cannabis vape cartridges extracted from their sun grown cannabis and utilizing advanced vape technology. The company also provides white labeling and co-packing services.
The environmental ethos of Solis is displayed through its cultivation techniques and conservation efforts. For example, Solis has donated more than 500 acres of farmland to the Santa Barbara Land Trust and 8 acres in the La Purisima Hills, built an Endangered Species Sanctuary, and continues to use their farm’s footprint to enhance its surroundings and positively impact the community.
“Our relationship with the environment is at the core of what we do,” said Jonathan Swope, Solis co-owner and CMO. “The Santa Barbara sun allows us to produce the highest quality plants, and in turn, we take care of our environment through our agricultural and community initiatives. As we scale throughout California, we look forward to leveraging Petalfast’s sales and field & trade expertise, so even more consumers can experience our premium sun grown cannabis.”
The addition of Solis comes amidst significant growth for Petalfast, which in recent months announced its expansion into the Arizona and Massachusetts markets, as well as numerous brand partnerships. Since its 2020 launch in California, Petalfast has built a diverse portfolio of high-profile cannabis brands to highlight the most creative product offerings and help both emerging and growing brands sell into and through retail channels in competitive markets. The Company’s collaborative platform approach to distribution and field marketing is a key differentiator, significantly changing how cannabis brands can launch, scale and establish themselves in select markets.
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Petalfast is the first-of-its-kind route-through-market platform for the cannabis industry. Petalfast helps cannabis brands thrive via its go-to-market accelerator program and through its full spectrum of agency services available to brands nationally. Notable cannabis brands already engaged in the Petalfast platform include Space Coyote, Emerald Sky, Bloom Brands, and Yada Yada. The Company, through its incubator program Pilot by Petalfast, also provides new and recently launched brands with direct access to leading retailers and opportunities to gain first-hand market analysis while also offering select retailers the opportunity to see future brands before they formally hit the market. Petalfast is taking its business model and expanding into newer, competitive markets.
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